ITI’s Beaufort Delta regional office recently partnered with Air North and Maritime Travel to host a familiarization tour with nine travel agents from across Canada in the NWT’s northernmost region.

The opportunity brought a group of nine travel agents from across Canada to the NWT, making it Maritime Travel’s first domestic tour to the North. The goal of the trip was to promote the Beaufort Delta as a travel destination to other Canadians, and lay the groundwork for future travel partnerships.

With professional guides from Tundra North Tours in the lead, the group visited Inuvik, Aklavik (via ice road), Tuktoyuktuk and everything in-between.  

“This trip was a good chance for us to increase the visibility of the Western Arctic Region to Maritime Travel agents spread throughout Canada,” explains regional tourism officer Minerva Ward. “Our goal is to increase  visitation to the Beaufort Delta via the Dempster Highway by capitalizing on Air North’s Vancouver-Whitehorse route and strengthening our relationship with that airline.”

And it’s not the only recent exposure the region has received.

The Northwest Territories Film Commission played host to a group of film industry leaders through the North Slave, Sahtu and Beaufort Delta. The tour showed producers the unique locations and talent the territory has to offer.

Read More: Familiarization Tours Continue

Familiarization tours like these are delivered as part of Tourism 2020 — the GNWT’s tourism investment plan designed to strengthen the territory’s tourism industry.