Tourism Training Resources

Tourism Product Packaging

Tourism Product Packaging is a self-guided workbook provides a detailed look at preparing tourism packages and services.  The booklet describes what a package is, how to develop one, the advantages/disadvantages of packaging, how to partner with other businesses, how to distribute the package information and how to establish pricing.

This workbook explains how to develop tours tailored to the different types of travellers that exist. It will also guide you through a comprehensive pricing activity designed to provide you with the confidence to price your packages.

After completing this workbook, you should feel prepared to initiate partnerships, confidently price your packages, and understand the importance of commissions, coordination, and waivers.

Download the self-guided workbook below. For more information or to request this workbook be delivered as a facilitated workshop, please contact your regional ITI office.